Line Data Forum

We tell you how digital transformation can start to be more human through inbound.


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In the multimedia era in which shareholder database package we find ourselves, technology and the Internet have eliminated the barrier of distance and have increased the speed of searches and ...

Learn what the future of marketing and sales departments will look like with these 6 trends.


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Everyone wants to know what the future will be like. In the case of marketing and sales departments, we can predict certain industry behaviors based on current trends, which will help you ...

We are going to close the company for a day to dedicate ourselves exclusively to getting certified in Hubspot and Inbound Marketing. We have called that day #TrainingDay. And the first day will be Friday, January 4, 2019.


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The market is changing, and even more so job seekers ...

Learn the value of leads in Inbound Marketing and why generating them is so important when making a sale.


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In the world of marketing, a prospect is equivalent to a potential sales opportunity, so companies must know how to reach them without alienating them with frivolous or ...

Eduardo talks with Christian Nuñez, Head of Digital Marketing at USIL about how to take the lead through the Buyer's Journey until completing the conversion. Learn how to do lead scoring and outline a strategy for each stage of the journey in the third chapter of #InboundDesdeAdentro


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Marketing is moving at such a speed that we can now talk about Traditional Social Media vs. Inbound Social Media. Learn how to create a social media strategy focused on attracting, converting, closing and delighting your customers in this new chapter of Inbound from Within.


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Rossio Barrios, Business Manager at the University's Graduate School, tells us about the process of converting contacts generated offline into online leads and then converting them into clients in a new chapter of our #InboundDesdeAdentro series.


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Universidad Continental took ...

Inbound marketing demands equal nurturing for all of your leads. That's what we call lead nurturing strategies . There's no such thing as a bad lead. What you call bad leads may just be people who aren't ready to buy today. But I have news: most of your prospects will NOT be ready, so put these ...

One option to integrate content marketing into advertising, adding value to users, is by creating native advertising. We tell you how


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Advertising continues to bring good results for any brand. However, it must be taken into account that it has evolved and, thanks to this, the ...

Learn how Inbound Marketing can help you sell more cars in the automotive sector and provide better customer service


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Today, customer service is not just about closing a sale. It is also about an experience that begins when the customer starts researching to satisfy the need they ...