AI and Copywriters: Enemies or Allies?

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Goldman Sachs, one of the world's largest investment banks, has made a lot of noise thanks to a study that estimates the impact of AI in terms of replacing or reducing the demand for labor: 300 million jobs could be lost and replaced! So, is there anything to be afraid of artificial intelligence?

In fact, reading the same study in detail or knowing these tools better, you learn that most jobs will experience artificial intelligence as a complement, an important support to increase productivity and revenues . We can say that it is possible to earn with AI . This is the context and in this situation, even copywriters or content writers who will be able to use AI in writing content.

Artificial Intelligence in copywriting can:

Be the best proofreader
Facilitate the production of summaries and syntheses luxembourg phone number list and therefore encourage the creation of content on the same topics, of different lengths, for different contexts (e.g. converting blog posts into newsletter sections)
Help you categorize newsletters into specific topics, making it easier to archive and find content
Facilitate the creation of catchy and goal-oriented subject lines , accelerate the generation of appropriate preview messages and calls to action.
The alliance between Artificial Intelligence and content writers is even more evident if we look at the individual marketing channels where AI writing can be used . In particular, blogs, emails and social media.