Roi (revenue generated from the campaign– cost of the campaign cost of the campaign et profit = total revenue – total expensescost of investmentoriginal investment amountrevenue generated united kingdom phone number resource from the campaign total revenue generated from conversions resulting from the email campaigncost of the campaign = total cost of creating, designing, and sending the emailsmost popular email marketing types marketing emails come in all shapes and sizes. Unfortunately, due to being too focused on crafting the right messaging, picking the optimal sending time, and so on, many marketers aren’t even aware of all the different types of email marketing campaigns out there or at what stage of the customer journey they should be used.
This could lead to a lack of variety in your email communication which is key to engaging your audience and motivating them to take a specific action. To avoid that, we’ll quickly run through the most popular email marketing types.Newslettersmarketers use email newsletters to deliver company and/or industry news, offers, tips, and essentially any type of content the recipients will find valuable. Newsletters are sent out on a regular basis to people who have subscribed to receive this type of communication, thus keeping them up-to-date with the company and industry.
