Now that you know the benefits of popups for email marketing, how can you make them effective and “done right?” Content and context are two words you need to know.
Context is more about the telemarketing data website can help: message. You can't tell people to buy your stuff or sign up for your newsletter without giving a reason!
Content is also essential. You want it to be attention-grabbing without being flashy . However, you also need to deliver the message quickly, as most people are ready to click off a pop-up while they’re zoomed in on the view.
Click on the pop-up you specified.
Subscribe to email and read the content
Interact on social media
Recommend your services/products to others
No, they might not buy from you, but they will help you anyway.
How to create a Moosend popup with Poptin
Since Poptin is a conversion optimization toolkit, it can help website owners, marketers, and digital agencies engage with their visitors to turn them into subscribers, leads, or customers who buy. It works with your website to track visitor behavior and show the right message at the best time.
Poptin offers a lot of great features such as:
Survey
Auto save
CRM integration
Email Marketing Integration
Visitor Tracking
Customizable templates for popups
Customizable branding
Analysis
And many more
If you want to be like Ogisam, who saw a 42 percent increase in email signups in just one month, you need to build Moosend popups with Poptin.
Here's how:
You can create great-looking Moosend popups without any design or programming skills when you use Poptin, a popup builder. Creating one is as easy as five minutes!
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Poptin uses a drag and drop system. This means that you can remove or add fields, images, elements, and more. Because of this, colors and fonts can be easily changed.
Here are the types of popups you can create with Poptin (and they’re all mobile-responsive):
Full Screen Overlay
Lightbox
Slide-in pop-up
Countdown Popup
Bottom and top bars
Social pop-up
Widget
Email Form
Contact Form
And more!
Within the builder, you have several ways to customize your options. It’s easy to customize special elements as well, including countdown timers, coupon codes, media files, and more.
Once you are happy with the design, you can focus on the display rules. For this part, you have full control and can target your customers based on the targeting rules. You set your Moosend popups to appear at the right time based on the rules you have applied for their behavior. This leads to more efficient lead capture.
