What is certain is that with each passing day we are closer to recovery and that the COVID19 crisis will forever change many of our habits . The way we relate to each other, the way we work and collaborate, or the way we shop. Quarantine has forced us to move many of uganda business email list our interactions to digital channels. When the worst of this crisis is over, many of them will return to the physical environment, but others will remain in the online world, which will gain prominence . The situation we are experiencing is showing us the power of digital.
Now, more than ever, companies and brands must focus on being useful and at Hacemos Cosas we work to help you face the new scenario . A new scenario that we will face with hyper-connected, more demanding and aware customers and consumers . As specialists and enthusiasts of digital, we know that it is a good time to anticipate and analyze the role that electronic commerce plays and will play in your company, as well as the possibilities that open up in this scenario to improve the omnichannel experience of your customers and, in general, to define the digital strategy with which you will approach this new stage.
That's why we've been working these days on a document that we want to share with you, which illustrates the impact that the health crisis is having on the digital routines of consumers and brands . You'll find data, analysis and proposals to implement in your company. Some data:
E-commerce grows by 82% in Italy during the health crisis.
64% of people in Spain increase the amount of time they spend using their mobile phones.
Seniors are turning to online shopping.
New search trends are emerging, generating digital opportunities that will remain due to new consumer habits.
Analysis of how the COVID19 crisis will change us.
Download the document
A tough scenario, but with a future full of opportunities
Crises amplify what brands were like before the crisis. Great brands react in a great way, while mediocre brands react in a mediocre way.
Andy Stalman, expert in identity and branding.
For mountain enthusiasts like me, you will recognize the uncomfortable feeling of walking along a path with blurred vision on rainy or foggy days. On those days, being accompanied makes the route more bearable, and the uncertainty is less despite the individual feeling of anguish.
These days we have had to start a very ambitious project, Hacemos Cosas. Despite the inconveniences, I am very proud that each member of the team is rowing harder than ever, with more dedication than ever, with more desire to help our clients than ever. Our mission was and is to help digitalize the industrial and traditional sectors and we are determined to do so because, now more than ever, the need to digitalize ourselves, companies and sectors, will be vital.
On behalf of the entire team, we will be with you along the way. We will help you in any way we can and, of course, advise you in our areas of knowledge and experience. As a start, I trust that this blog space, called 'Academy', will be useful for us to better understand the new trends in digital strategy, technology and marketing.
We count on you. The future is full of opportunities.
Call to DIY brands: solidarity videos with Efe Uno Joaquín
As you know, we have been working for months with Efe Uno Joaquín, the number 1 DIY YouTuber in Spanish. Talking to him these days and looking for ways to make quarantine more bearable for all those Joaquineros who are passionate about DIY, we came to the conclusion that we could make solidarity videos , for which we want to get many brands in the hardware and DIY sector to collaborate .
During the next few weeks of confinement, Joaquín will raffle off various DIY tools and products among his community of 700,000 DIYers . These days, YouTube is one of the most popular forms of entertainment, with video consumption on YouTube having grown by more than 30% since the state of alarm. Joaquín and Hacemos Cosas want to do our bit and we trust that many brands will join us.
