Let me introduce you to social proof popups.
After reading this blog, you will know what social proof popups are and how to use them in different situations.
Social Proof Popups: What Are They?
Popups are web messages that appear on your screen . You can find them on almost any website.
Social proof is a psychological phenomenon that causes people to “follow the crowd.”
6 types of social proof:
Expert Social Proof
Celebrity Social Proof
User Social Proof
The wisdom of the crowds
Friends and family
Negative social proof
forms of social proof
By combining both, we get social proof popups: web kenya phone number list messages that attract the social animal within each visitor.
These can be pop-ups for customer reviews, recent sales, celebrity endorsements, form submissions, or whatever you can think of.
The key is to convey that people trust your brand and your products.
The great thing about popups is that you can set different trigger events for them to appear.
For example, you can set up a message to appear when someone is about to leave your website or to give unique offers for the first time.
Social proof notifications help web visitors convert
Did you know that social proof can improve your conversion rate ?
Check out our client Körkortskolan's story on how social proof increased their sales by 32% !
And why does social proof work?
The answer is simple.
1) Social proof popups, especially customer reviews, provide credibility.
When a person is still thinking whether to trust your brand or not, they will trust other people.
If your potential customers see that there are satisfied customers willing to buy from you or even promote your brand, they will instantly trust you more .
The average consumer trusts customer testimonials more than paid advertising or the words of a company representative .
That's why reviews and testimonials work, even in formats other than pop-ups.
If you think about it, user-generated content and popups are much cheaper than paid ads…
Advertisement vs. Testimonial
2) Social proof popups generate FOMO (Fear Of Missing Out).
If you display multiple social proof popups, your customers feel like they are missing out on experiences if they don't buy from you.
This predisposes them to become paying customers.
fomo popups
Social proof popup tools
You may be wondering how to get started using social proof popups.
There are many popup tools that help you create notifications. Some of them are, for example, Poptin , OptinMonster , Fomo , and Stamped .
But how do you gather social proof to get started?
Let me introduce you to Trustmary social proof software tools .
You can build social proof with our survey tools. You can ask about customer satisfaction with a CSAT or NPS survey .
Survey tools not only help you with customer satisfaction numbers , they also allow you to ask for feedback and written comments that can be turned into testimonials .
Both can be used as social proof.
Trustmary offers several easy-to-use social proof widgets . There are plenty of popup options as well.
Sign up for a free trial to start collecting and displaying social proof today!
Let’s move on and take a look at the different social proof popup templates.
popup templates
Popup templates for different uses
Check out these 7 social proof popup templates.
They are especially good for an e-commerce website, but why not for other businesses too!
#1: Testimonial popup
Testimonial popups are messages in which a satisfied customer promotes your product or service.
This creates a positive brand image: someone is so happy with the purchase or cooperation that they are willing to have their name and image publicly associated with your business.
With Trustmary, you can collect written feedback and video testimonials from your customers with a simple survey tool.
After obtaining them, you can easily display them on your website with popups or other widgets.
#2: Review Popup
Reviews are a great way to convince visitors to make a purchasing decision.
If you want to use them on your e-commerce website, it might be a good idea to use
