The SEO tree structure of a website: an important factor?
Posted: Wed Dec 04, 2024 5:50 am
ften overlooked, the structure of a website is a very important factor for SEO. The better your structure, the more likely you are to rank high in search results. If you are aware of this and there is an intention behind creating your structure, your website will perform better .
Below you can read why site structure helps SEO and we'll give you some quick tips on how to get started improving your site structure.
Why is a website tree structure important?
A solid site structure gives your site an unshakable SEO foundation that will algeria telemarketing data allow you to rank for a large number of organic searches. It is important so that both visitors AND Google are able to find what they are looking for.
It means a better user experience
The ones who really have control over your organic SEO are the users. Google’s algorithm factors user behaviors on your website into its algorithms. A precise site structure can increase session time and engagement time, two signals that tell Google that your website is relevant to searchers.
The User Experience (UX) Tree with Google Lighthouse
Without talking about SEO, user experience is still key. You created a website to reach Internet users, but especially to offer them your services or products. You want them to take a specific action on your website. They will not take this action if they cannot find the information that is essential to them.
Internet users want to navigate a site easily and find the information they are looking for quickly. Therefore, they appreciate a website that is based on a logical and well-organized tree structure. The golden rule: don't make people think .
It allows better indexing
Google crawls the architecture of a website. Its goal is to index the content in order to return it in search results. The better the structure of your site, the easier it is for crawlers to access and index the content.
Structure of a website
If you have pages on your site that are several clicks away from your home page (or that don't link to another page at all), Google's crawler will have a hard time finding and indexing those pages .
The second reason why sitemap is essential for Google is that without a decent structure, you will be competing with yourself to rank high in search engines. Your website structure tells Google which pages are the most important on your site.
Tips for Reviewing Your Website Structure
Now that you know why the tree structure is so important in SEO, let's see what you can do today to improve it.
1. Make your hierarchy logical
As we said before, a user should not have to think to find what they are looking for. Try it with someone who has never been to your site. Can they find everything?
Good tree structure for website
Some tips for creating your tree structure:
Try to balance the number of subcategories within each category.
The number of main categories must be between two and seven.
Try to make people take less than 3 clicks to get to any page.
2. Establish an internal mesh structure
Below you can read why site structure helps SEO and we'll give you some quick tips on how to get started improving your site structure.
Why is a website tree structure important?
A solid site structure gives your site an unshakable SEO foundation that will algeria telemarketing data allow you to rank for a large number of organic searches. It is important so that both visitors AND Google are able to find what they are looking for.
It means a better user experience
The ones who really have control over your organic SEO are the users. Google’s algorithm factors user behaviors on your website into its algorithms. A precise site structure can increase session time and engagement time, two signals that tell Google that your website is relevant to searchers.
The User Experience (UX) Tree with Google Lighthouse
Without talking about SEO, user experience is still key. You created a website to reach Internet users, but especially to offer them your services or products. You want them to take a specific action on your website. They will not take this action if they cannot find the information that is essential to them.
Internet users want to navigate a site easily and find the information they are looking for quickly. Therefore, they appreciate a website that is based on a logical and well-organized tree structure. The golden rule: don't make people think .
It allows better indexing
Google crawls the architecture of a website. Its goal is to index the content in order to return it in search results. The better the structure of your site, the easier it is for crawlers to access and index the content.
Structure of a website
If you have pages on your site that are several clicks away from your home page (or that don't link to another page at all), Google's crawler will have a hard time finding and indexing those pages .
The second reason why sitemap is essential for Google is that without a decent structure, you will be competing with yourself to rank high in search engines. Your website structure tells Google which pages are the most important on your site.
Tips for Reviewing Your Website Structure
Now that you know why the tree structure is so important in SEO, let's see what you can do today to improve it.
1. Make your hierarchy logical
As we said before, a user should not have to think to find what they are looking for. Try it with someone who has never been to your site. Can they find everything?
Good tree structure for website
Some tips for creating your tree structure:
Try to balance the number of subcategories within each category.
The number of main categories must be between two and seven.
Try to make people take less than 3 clicks to get to any page.
2. Establish an internal mesh structure