And how to create not just short posts, but entire longreads with pictures, videos and quotes, I will tell you in this article.
First of all, I want to convince you that Telegram is the platform that will always stay afloat.
Firstly, it is something different from the Facebook and Instagram we are used to (and even the hyped TikTok ).
There are no friends as such here - if we are talking about TG as a regular messenger, then you can correspond with people from your phone book or find people using the global search.
And if we consider the application as a blogging platform, then again channels for every taste can be found by simply entering the topic of interest in the search:
I think many people who haven’t had Telegram yet are already thinking about installing it.
And now some dry statistics.
Официальная статистика Telegram-каналов
You can view official statistics of Telegram channels on the website
I have selected Ukrainian telegram channels of all topics and for all time.
As you can see, the first channel in the TOP has almost 800 thousand subscribers, which, you must admit, is quite a lot.
I think I have convinced you of Telegram’s popularity.
Back in 2016, Telegram introduced its blogging platform called Telegraph, but its fame in the former CIS countries has only just begun to grow.
This is what we will talk about today.
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What is Telegraph and why is it needed?
Telegraph for Telegram is not just an anaphora.
This is a worthy tool for bloggers or those who want to become one.
And in general for everyone who loves to write.
As already written above, Telegraph is a blogging platform inside Telegram, which gives free rein to many aspects of the design of your essays.
The main advantage of Telegraph is that it is on this platform that you can publish not just posts with links or a couple of pictures under the text, but full-fledged essays and articles - with pictures integrated into the text (yes, right in the middle of the text - cooler than on Facebook), videos, links and text formatting options.
Sounds cool, don't you agree?
Who will benefit from using Telegraph from Telegram?
Yes, literally everyone. The main audience is:
Bloggers
Of course, this group of influencers is ahead of the curve when it comes to digital and new technologies.
Telegraph is useful for bloggers to write informational articles and describe their information products.
For example, a certain blogger wants to invite her subscribers to a paid master class on healthy eating.
Instagram algorithms have become much stricter, and it’s not a fact that the entire target audience is on Instagram.
You can write some kind of sales article for Telegraph (“Girls, this is how I lost weight in two months!”), attach a “before and after” photo, share the link on all your social networks and wait for an influx of people wanting to buy the information product.
Culinary Telegram Channels
Why culinary ones? Because all the recipes are much more visual with step-by-step photos or even videos.
Don't want to create your own website and bother with design, contextual advertising , hiring SEO specialists and targetologists?
Then write articles for Telegraph and promote your blog organically - by the way, this is possible here.
