One very important thing is that the first 1,000 conversations turkey mobile phone numbers database are free (so check if the provider you choose actually gives you what you’re owed). More details on how WhatsApp Business API pricing works here. From there, pricing models vary among WhatsApp Business Solution Providers. Quality messaging applications usually follow the WhatsApp model, charging only for conversations. The total cost is calculated from the WhatsApp fee and a small markup for the partner platform.
With the abundance of options, how do you find a good WhatsApp Business Solution Provider?
One way to do it is to check the Meta Partner directory first. There you’ll find an ultimate list of all WhatsApp Business Solution Providers.
This image shows Meta's list of WhatsApp Partners, specifically Brevo, a WhatsApp Business API solution.
When choosing a WhatsApp partner, make sure that it offers WhatsApp campaigns (Broadcast campaigns) as part of its core functionalities. Many WhatsApp partners are geared towards customer service conversations only. To help you find the right WhatsApp Business Solution Providers, we’ve compiled a list of features to look for.
Pricing model. Avoid platforms that charge extra fees for setup or licensing. The most cost-effective pricing model is the ‘pay as you go’ one.
Opt-in lists. A partner should let you send messages to opt-in contacts, not limiting your reach to those who’ve added your phone number to their contacts. The ability to grow your WhatsApp opt-in list with integrated signup forms is a big advantage, too.
All-in-one platform. The partner’s solution should make it easy to create and submit templates for approval, import and verify contacts, schedule campaigns, etc.
Embedded signup. If your Business Solution Provider has embedded signup, you’re able to connect the WhatsApp Business Account (WABA) and access the WhatsApp messaging API functionality directly from the BSP’s interface.
Languages and countries. Needless to say, the platform should offer all languages and countries offered by WhatsApp.
Other features to look for in order to deliver an exceptional customer experience are:
Automation. Automation directs your omnichannel marketing to WhatsApp (given your contacts have opted-in for WhatsApp communications). Send order confirmations and welcome messages to your customers’ p
