Optimize your images
Posted: Thu Feb 20, 2025 5:25 am
Add Alt Text tags to every image you upload to your online store.
As it is the description of an image, the Alt Text must include your keyword to begin positioning in search engines.
Create a friendly URL
Friendly URLs are addresses that are easy for users to understand , as they provide key information so they can quickly understand the content of the page.
To create friendly URLs you must take into account the following aspects:
use your page hierarchy (domain, categories, subcategories and product),
keep them short and simple,
include your keyword,
use hyphens to separate words,
avoid using parameters (color, size, price, rating, etc.).
An example of a friendly URL is:
seo-strategies-for-e-commerce Add structured data
Structured data enriches your snippets by displaying usa mobile database more information about your product directly in the SERPs.
This data shows, for example, ratings from other users, the price or availability of a product.
Adding structured data also brings you closer to achieving Google's zero position: we call them Featured Snippets .
For online stores, the most interesting types of featured snippets are lists and tables. It is worth optimizing your content to reach this position, since you gain a lot of visibility in the SERP.
seo-strategies-for-e-commerce
According to Neil Patel , by working with structured data you provide search engines with more information that can increase your CTR by up to 30% .
As it is the description of an image, the Alt Text must include your keyword to begin positioning in search engines.
Create a friendly URL
Friendly URLs are addresses that are easy for users to understand , as they provide key information so they can quickly understand the content of the page.
To create friendly URLs you must take into account the following aspects:
use your page hierarchy (domain, categories, subcategories and product),
keep them short and simple,
include your keyword,
use hyphens to separate words,
avoid using parameters (color, size, price, rating, etc.).
An example of a friendly URL is:
seo-strategies-for-e-commerce Add structured data
Structured data enriches your snippets by displaying usa mobile database more information about your product directly in the SERPs.
This data shows, for example, ratings from other users, the price or availability of a product.
Adding structured data also brings you closer to achieving Google's zero position: we call them Featured Snippets .
For online stores, the most interesting types of featured snippets are lists and tables. It is worth optimizing your content to reach this position, since you gain a lot of visibility in the SERP.
seo-strategies-for-e-commerce
According to Neil Patel , by working with structured data you provide search engines with more information that can increase your CTR by up to 30% .