4 ways to make your communication media more eco-responsible

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simarahman5835
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4 ways to make your communication media more eco-responsible

Post by simarahman5835 »

Communication is a very broad field and everyone can use the means they want to make themselves known: create a professional blog , run pages on social networks , write newsletters , etc. However, communication does not stop at digital. When we communicate, we regularly need communication media such as business cards, flyers, posters or even a kakemono. Despite their usefulness, they have a cost for the planet. And yes, creating communication media pollutes. Just like digital . But it is possible to create more eco-responsible communication media!

To do this, you need to ask yourself the right questions and think about different ways of doing things . Being more eco-responsible in your communication is a winding path that may take hong kong whatsapp mobile phone number list more time. But I promise, it's worth it! Today, I wanted to share with you 4 thoughts to make your communication media more eco-responsible.

Create an eco-responsible visual
The first step to creating more eco-responsible media necessarily involves the design of this document. This is the challenge that your graphic designer will have to take up in order to eco-design your media. To do this, he can play with two important elements: the choice of fonts and the choice of colors .

Image

Indeed, there are now eco-friendly fonts. That is to say, they have been designed with the aim of using less ink when printing, while remaining aesthetic of course. This is the case for example for the Ryman Eco or Garamont fonts which allow you to save 30% of ink . If you want to keep your favorite font, there is an incredible software to make all fonts eco-friendly: Ecofont . Thanks to this program, you save up to 50% of ink! Before printing, Ecofont converts all the letters (without this being visible to the naked eye) by reducing the number of printed pixels.

Regarding colors, to make your document as eco-friendly as possible, you need to limit its colorimetry . When you want to print communication materials, colors require the printer to handle them, use water, and generate waste. To reduce these ecological costs, it is best to avoid flat colors.
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