The objective of outbound prospecting sequences is to improve the probability of engaging a prospect. For this reason, sequences deploy multiple communication channels and prospecting touches over set duration of time.
The key to effective outbound prospecting is talking to people. So, for best results, front load your outbound prospecting sequences with phone touches.
The phone is the easiest and fastest means of engaging in conversations with and setting appointments with high quality prospects. Therefore, to fill your pipeline faster, in less time, lead with a phone first approach on outbound prospecting sequences.Make 2,500 More Cold Calls and You’ll Close More Deals
Successful salespeople know that small cumulative steps, done every day, bring the most impactful results. The good news is, all it takes is one more call.
The grand majority of gimmicky sales advice is spam database centered around closing the most deals in the shortest amount of time.
These are nothing but empty “get rich quick” tips disguised as seemingly proven sales strategies.
Many of these suggestions are impractical, short-term solutions that do not reap long-term benefits.
They might not apply to every salesperson or sales team, or they demand that you invest in some kind of automation software that is about as effective as shouting into the void.
Nothing compares to the phone when it comes to getting in touch with prospects.
