Currently, Allegro Smart users, if they meet several requirements, can expect to receive their shipment within 24 hours of placing an order. Today, however, we will take a closer look at the service from the other side, i.e. we will take the side of the one who sells and sends the order to the customer. Can we also talk about so many advantages of using the benefits within Allegro Smart?
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Allegro Smart - service logo
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Is it worth using Allegro Smart and why?
The idea of the program was to benefit both the buyer and the seller. Let's be honest - for 49 PLN per year you buy yourself comfort within Allegro Smart, especially regarding shipments? The seller has the opportunity to distinguish his offer, and at the same time, increase his chances of selling products by adding information about active Allegro Smart to his offers.
Currently, statistics show that having an online store and being in the program, sales can develop up to 5 times faster thanks to this service. In addition to the visibility of the offer with the “Smart!” designation, buyers, seeing the possibility of free shipping, are more willing to use these offers, and the funds saved on delivery are allocated to line database other products from one seller. The number of purchases within the service is unlimited, you can make several purchases a day and enjoy orders with fast delivery times.
Statistics
Information about statistics based on research conducted by Allegro sp. z o. o.
How to enable Allegro Smart for sellers?
At this point it is necessary to mention several conditions that the seller must meet.
The starting point is at least five positive reviews in the last year. The next step is to be able to boast an average sales rating of at least 98% - optionally, you can exchange this condition for the status of a super seller.
In order to obtain the status of an Allegro Smart offer, it is also necessary to settle all fees for the service on an ongoing basis, as well as to complete the return conditions and adapt them to your offers. It is also necessary to pay attention to the delivery methods, especially in the case of large-sized items.
After meeting these criteria, Allegro Smart activation only requires providing at least two forms of delivery from two different groups and attaching prices to them from the price range specified by the service.
Allegro Smart in a nutshell
Attractiveness of the offer — As already mentioned, as part of Allegro Smart for sellers, you can gain additional visual marking of your offer. As statistics show, items marked with the Allegro Smart icon sell much better. Buyers, in addition to a favorable price, often buy with their eyes.
Smart Logo
Smart! Logo - an icon that appears next to products participating in the service
Filtering offers - when searching for an interesting item, buyers are increasingly setting a filter that will show them only auctions where they can use Allegro Smart shipping. Free shipping is one of the key factors that customers look for when shopping online.
Product return costs - in the case of this point, we must once again refer to delivery methods. The service will generate a notification in your Allegro account if the customer has used the order return service.
If they made the transaction through Allegro Smart, you do not have to refund the shipping costs. Additionally, you can use the Allegro Finanse service, which will automate this process.
Regular promotional campaigns - Allegro increasingly offers buyers sales, branding them as "Allegro Days". Sellers have the opportunity to submit their offers well in advance to participate in these promotions. Seeing products at reduced prices in a package with free delivery, buyers are more willing to make a purchase decision.
Allegro Days
A slider informing customers about the ongoing Allegro Days
Free shipping - currently it is also possible to send parcels to parcel lockers free of charge via InPost. This happens in the case of a correctly configured sales management system, then the seller will see in the InPost Parcel Manager the option to import data from Allegro, giving the possibility to generate a free label.
